Within the next month, a publicly traded company with annual revenues of about $2.7 billion will officially call Greensboro its home.
Kontoor Brands, consisting of Wrangler, Lee, Rock & Republic and VF Outlets, will spinoff from VF Corp. on May 23, according to Zack Matheny, president of Downtown Greensboro Inc. The retention of Kontoor Brands is the silver lining to the news that broke in August 2018 that VF will move its headquarters from Greensboro to Denver.
"Losing that (VF's global headquarters) is difficult," Matheny said. "I've never sugar-coated that. It's tough."
HEADQUARTERS: The company's local footprint will consist of its headquarters at the Wrangler building on North Elm and 43,000 square feet at Revolution Mill. Matheny told Triad Business Journal that Kontoor also will move 115 people into the former Home Savings Bank building at 444 N. Elm St. Kontoor declined to confirm this to TBJ.